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“MarketFace gave us powerful information
about how our customers were using our website. Their recommendations
were easy to implement and quickly resulted in an increase in our
conversion rates and almost $1 million jump in revenues.”
- Kevin McCallum, SVP Sales & Marketing, 1-800 CONTACTS
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“MarketFace helped JetBlue.com identify
opportunities to refine our online presence, with an impact that translated
directly to our bottom line. We found MarketFace to be a reliable,
professional partner that respected our aggressive timeline and produced
usable results.”
- Christian Rishel, Director of Interactive Marketing, JetBlue Airways
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"We do everything we can to deliver
a quality experience for our customers, and MarketFace provides a
unique and worthwhile compliment to those efforts."
- Mara Weber, Global Marcom Manager, Honeywell, Automation & Control
Solutions
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“MarketFace gave us ‘peace
of mind’ that our site made sense to our customers. Their documentation
was exceptionally thorough and it helped us improve our site design
and functionality. As a leader in the airline industry in terms of
percentage of bookings generated through the Internet -more than
50%- it is important to us to maintain our leadership in this crucial
area. MarketFace helps us do that.”
- Tad Hutcheson, VP Marketing, AirTran
Airways
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“Our customers have a ton of choices,
so the best way for us to differentiate ourselves is by delivering
a superior customer experience. MarketFace's analysis gave us valuable
and concrete information to help guide our design and technology
decisions.”
- Mark O'Brien, General Manager, Quikbook
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“MarketFace's contribution during
the development phase of a key Intranet project was invaluable. They
scrutinized every detail and asked simple but essential questions
that are often overlooked by developers in the throes of software
rollout. The subsequent stages of rollout, training and implementation
all benefited from the MarketFace's input, assessment and feedback
cycles, which benefited the developers and the users as well.”
- Michael Heraghty, Project Lead, Vision/Cap
Gemini Ernst & Young
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"Using sound methodology, MarketFace
did an excellent job of assessing the usability and functionality
of our website among potential users. They provided data regarding
which areas of the site needed further refinement and suggestions
on what improvements could be made to help us get there."
- Mike Woodard, Director of Research, Blue Cross Blue
Shield of Arizona
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"Since applying MarketFace's recommendations,
our online account activations have increased 7%-8% each month and
the volume of phone calls for certain customer service issues has
declined dramatically, while usage of account self-service on our
website has increased proportionately. I highly recommend MarketFace
for companies looking to better serve the needs of their business,
and their customers."
- Kimberlee Seney, Manager Bricks & Clicks,
APS (Arizona Public Services)
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"MarketFace helped us create a tool
that made it easier for our international distributors and sales reps
to access our reference and technical information for the products
we sell. By helping us design a more intuitive and easier-to-use application,
we have significantly reduced the volume of phone calls to our technical
support people and have enabled our channel partners to service their
customers more efficiently. MarketFace's commitment to getting this
done right went above and beyond just doing a good job."
- Mechelle Childs, Manager of Customer Care,
Rockford Corporation
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“MarketFace cut our time to production
dramatically. Without their input, we would have easily spent 30-50%
more time in development changing the user interface. As a result
of their input, we were able to launch our product with a minimum
of requests for change of interface items from our customers."
- Richard Spinabella, Sitewire
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"MarketFace conducted usability
tests expertly and professionally, handling our customers with care.
They have a passion for usability and a keen understanding of the
importance of business objectives as they relate to a Web site."
- Linda Y. Wiles, Supervisor, SRP Internet Communications
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